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Why CRM Alone Is Not Enough for AI And How Salesforce Solves the Gap

Most leadership teams believe they are AI-ready because they invested in a CRM. Customer records look clean. Dashboards feel busy. Reports update daily. Yet when AI enters the picture, results disappoint fast. Predictions feel shallow. Insights stay reactive. Automation breaks the moment data leaves the CRM boundary. The issue is not ambition. The real problem […]

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